At some point before now, you are sure to have seen whiteboard animation videos on more than one business’ social media channels, or as part of their marketing campaign.
The Interactive Advertising Bureau last year reported that 68 percent of advertisers plan to increase their media spends in video, especially mobile video advertising. This makes sense, since consumers increasingly rely on their mobile handsets for just about everything, from getting directions to taking pictures to buying groceries. But it is all for nothing if […]
One of the most important things you can do for your business is build a relationship with your clients. Today’s market is more competitive than ever. Customers have more options, more resources; they can pull out their phone at anytime and find exactly what they’re looking for. It’s an exciting time for businesses, but also […]
I’ve been attending academic presentations consistently for the past 8 to 10 years, and some of them have been to die for and I truly don’t mean that in a good way. More often than not, an academic presenter can suffer from a lack of attractive materials to display. Some of the presentations I have […]
Have you ever noticed the Nike Swoosh symbol on someone’s shoe, the blue, shiny Pepsi can that they are holding, or the large, rectangular bottle of Fiji water that is placed behind them on the countertop? You might have the eye to recognize that the actor is sipping on a red Coke can, but your […]